Amy Shenkan is an experienced board director and advisor who has worked on everything from online banking and travel to technology and social impact across different industries. She is currently the lead independent director of EverCommerce and director of RingCentral, while also serving as a board member at Pickles Auctions and Hybrid Apparel. She is also a senior advisor to Altamont Capital Partners and vice chair of Report Local.
Her work today is supported by more than 30 years of operating and advisory experience at General Electric, McKinsey, Wells Fargo, Travelocity, and Common Sense Media. Today, what shapes her boardroom perspective isn’t just cross-industry experience, but all the things she has worked through along the way, from changing business models and growing digital channels to making large transitions work.
Governance Contribution and Boardroom Impact
In her current board roles, Shenkan looks at business decisions from both the customer side and the operating side at the same time. At EverCommerce, where she is lead independent director and serves on the Nominating and Governance Committee, that means thinking about how technology, products, and growth fit together. At RingCentral, her governance work adds another setting in which digital strategy and changing customer needs are kept under focus.
Her operating history matters here because she has been through the hard parts of growth herself. At Wells Fargo, she worked on online banking strategy and a major merger integration. At PreviewTravel.com, she helped scale transactions from $200 million to nearly $1 billion before its integration with Travelocity. She has seen what it takes to make a strategy work once growth starts putting pressure on the business.
Her governance approach rests on four straightforward principles:
- Keep growth plans tied to a clear customer and market need.
- Treat technology as part of business strategy, not a separate project.
- Examine whether the organization can execute before approving major change.
- Give M&A decisions the same attention to integration as to the deal itself.
What She Brings to the Boardroom
Shenkan has spent years dealing with moments when a company has to decide what comes next. Her experience makes her especially useful when the answer involves changing the model rather than simply improving the existing one.
Strategy That is Actionable
At McKinsey, Shenkan advised companies on omnichannel strategy and business model innovation. That experience helps her turn broad strategic ideas into questions about priorities, trade-offs, and what management should do next.
A Digital Growth Perspective
At Wells Fargo, Shenkan helped shape the company’s online banking strategy as customers were moving more of their financial lives online. That work helps her assess digital growth not simply as a technology project, but as a change in how customers interact with a business.
Knowing What M&A Requires
Shenkan helped with the reverse-merger integration that brought PreviewTravel.com and Travelocity together, creating the largest online travel agency at the time. That experience is valuable when boards need to consider what happens after an acquisition closes.
Technology with People in Mind
As president of Common Sense Media, Shenkan helped build an influential platform focused on children and technology. Combined with her digital strategy work, it allows her to consider technology not only as a growth tool, but as something that affects people and the wider business.
Background
Amy Shenkan is lead independent director of EverCommerce, a director of RingCentral, Pickles Auctions and Hybrid Apparel, vice chair of Report Local, and senior advisor to Altamont Capital Partners. She has more than 30 years of leadership experience across strategy, technology, finance, and digital businesses. She is NACD Directorship Certified and holds an MBA from Harvard Business School and a BA in Economics and Psychology from the University of Michigan.
Connect with Amy Shenkan on LinkedIn HERE.
